NeonBlack is a live design and creative production studio creating awe-inspiring stage designs, immersive visual experiences and cutting-edge production solutions for well-known artists and architects. The NB team approached following a sustained period of growth and development where they had become acutely aware that their existing branding was failing to convey their design capabilities and technical expertise.

We started by stripping back the visual identity to it's core elements to create a solid foundation for future communications. We customised a typeface for the logotype and evolved the colour palette to retain some recognition whilst injecting a fresher, more modern feel.Once the core Identify felt right Expanding on these rules we created some structural layout rules and styles that can be applied across any digital or print based materials. Working in Webflow, we created a logical structure with interactions that feel integral to the design rather than afterthoughts. The result? A slick UI and UX conveying both technical and design understanding within a distinctly NeonBlack aesthetic.